Published on September 16th, 2017 | by bitcoin0
Blockchain can release media from Silicon Valley giants’ tentacles
Advertisers now have powerful ways to target specific user demographics thanks to tech giants like Facebook and Google.
Even with these methods, many news outlets are having trouble surviving.”
The tech giants that serve these ads are truly gargantuan.
The search engine and news aggregator Google depends on ads to keep its services free for everyone.
It serves advertisers by helping them use data collected from users’ devices, such as searches, location, websites and apps used.
Projects like Synereo, Akasha, OngSocial and Steemit aim to decentralize social media, wresting some of the power away from Facebook.